Here in Mississippi, we take our catfish seriously — and so do the folks at Heartland Catfish Company. Located in rural Itta Bena, MS, this family-owned company utilizes GIS technology developed by The Geospatial Group to monitor their fish, pond quality, and feeding metrics to ensure customers are provided high-quality, farm-raised catfish for their tables.
The Heartland Catfish application offers a centralized platform for quickly checking current pond statuses and streamlining essential data tracking. With seamless data integration, it simplifies the monitoring of key parameters such as fish weight, feeding activity, and flavor checks. To support this modern approach to data management and quality control, The Geospatial Group leveraged ESRI's ArcGIS Dashboard to deliver an efficient and user-friendly solution.
Heartland Catfish processes 60 million pounds of catfish annually—accounting for one out of every five pounds produced in the U.S.
The dashboard is organized into four main sections: Status, Flavor, Feed, and Weight. Each section contains multiple maps relevant to its focus area, navigable through tabs at the bottom of each. These sections were collaboratively designed with Heartland, tailored to their specific needs and data priorities. The dashboard is regularly updated with data sourced from spreadsheets maintained by workers as they record feeding activity and pond statuses.
The Heartland Catfish Dashboard showcases how modern GIS technology can revolutionize aquaculture management by centralizing key operational data into a single, dynamic platform.
Through interactive maps, filters, and visualizations, the application enables staff to analyze trends, respond in real time, and make informed decisions that support both efficiency and quality control.
Developed in close partnership with Heartland Catfish, this tailored dashboard reflects The Geospatial Group’s commitment to delivering innovative, data-driven solutions that address industry-specific needs with precision and clarity.
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